We want to help to that Spanish companies face one of its great challenges in competitiveness: the digital transformation.

That is why you present a free tool, simple and didactics.

What is and for what serves?

  • It will allow analysing you the online competitiveness of your business, with so only to introduce the address of the website of your company.

    The tool assesses more than 100 parameters, that in turn are included in eight areas of measurement, and it gives a score that it goes of the 0 at 10, delivering you for free a complete one informe customised with recommendations of improvement.

    Additionally, if you decide to carry out some project to improve or develop your digital strategy from Bankia you will offer custom-made financing solutions of your needs.

What areas analyses?

    • Position SEO : it is the place that squatter a website in the search engines (Google, Yahoo! and Bing) when certain searches related to a business are made.

    • Mobility: it is the one owned by a website in order to be able to be view correctly in mobile environments (tablets and smartphones).

    • User experience: it is the perception that they have visitors on a website and how is of understandable. If are lost, if understand the process of purchase, etc.

    • Digital marketing :they are the possible digital stock that they can carry out to achieve the objectives of a company, are already of sale, requests for information, visits, among others.

    • Contents: blogs, the description of website products and services of the company, an infographic or one newsletter are restrained that help to show the personality and characteristics of a business.

    • Social Networks: internet users follow to brands to know them, to express, to achieve discounts or to ask doubts. They are a new way of communication that they use million people.

    • E-commerce: it is the trade that is made electronically. Clients want to pay in a simple way, fast and sure via the online store.

    • Website analysis : it is the set of details that it allows knowing who visit a website, as well as its characteristics and preferences, among others aspects.

    • Security: any company is subject to suffer the harassment of cybercriminals. It finds out possible breaches of security of your website and its risk level.


    Go to bankiaindicex.com and it discovers the level of digital competitiveness of your company.